Let your virtual assistant know how important their role is for the business and that you really appreciate them. When I worked for Mr. Ledoux, he always signed his email “I appreciate you”. I was on top of the world knowing that my boss (BTW he never made me feel inferior with the whole “boss” attitude) appreciated the work I was doing. There were the times when I did something a bit extra (maybe I turned a potential refund into a bigger purchase) and I didn’t think it went noticed. Nope! I got a message ..”Great job on that SAVE Chris and the new order - killer stuff”.

Yes, pay attention to the little extra your virtual assistant do and let them know that their efforts are not going unnoticed. Hey they’re helping you build this thing, so let them know that their role is very important.